Why are keywords so significant? How can doing AdSense keyword research change the nature of your AdSense site? Keyword research can sometimes be a frustrating and time consuming endeavour. You may have discovered a good AdSense niche only to find that it contains only a few decent paying AdSense keywords.

But to achieve a degree of AdSense success, you need to do some AdSense keyword research. The advantages of using well researched keywords are phenomenal. They not only help you rank highly in search engine queries, they also help you get high quality AdSense ads from Google.

Ranking highly with search engines helps generate traffic and obtaining better quality ads helps with your Click-Through-rates (CTR) which all combines to significantly boost your AdSense profits.

So how do you go about doing AdSense keyword research?

The process of discovering good keywords involves first finding a good AdSense niche. The keywords you gather are intimately related to the general theme of your AdSense site. After establishing your AdSense niche, you then need to compile a list of connected keywords. You can use the synonyms function in any good text editing program or you could use a keyword discovery tool like the free one available through Google.